We’re two games in to the World Series, so we asked 200 people who they thought would win – the Kansas City Royals or the New York Mets.
Last week, Twitter announced it was rolling out a feature that enabled users to create polls. Polling isn’t totally new on Twitter; brands sometimes would tally retweets, favorites, or hashtag instances as informal votes. With this new feature, however, Twitter users can compose a poll, present two options, and get an answer.
It’s a fun idea. Some sample questions Twitter used were, “Did the ref make the right call?” and “What should I name my dog?”
But when it comes to business ideas, there’s some very distinct differences between Twitter and PickFu that you should consider. Continue reading
Today, the New York Times Magazine asked its readers the following question:
— NYT Magazine (@NYTmag) October 23, 2015
42% of respondents said yes, 30% said no, and 28% weren’t sure.
So we decided to poll 200 PickFu respondents to see how our results matched up. We did not, however, offer a “Not Sure” option, because… well, make up your mind.
“What the hell’s wrong with my cover?”
Temple Williams reacted as most of us would at the suggestion he test the cover of his self-published book Warrior Patient.
But Williams, who has worked at several ad agencies and Reader’s Digest, knows that polling is powerful. “I hate it when [polls] tell me I’m wrong,” he wrote to us. “But it’s even worse to get the project wrong because of the power of self-deception.”Continue reading
As an author and copywriter, Patricia Lee Como needed a way to test the effectiveness of the text and images she uses in her work. PickFu did just that, giving her the confidence to move forward with her decisions.Continue reading
While writing about his travels to every country in the world, Albert Podell used PickFu to select a book title and cover, finding the variations that performed up to three times better than other options.Continue reading